The Bionic Air Back Protector insert is CE certified to the latest back protector standard and offers the street rider superior levels of comfort and performance in an ergonomic design. The Bionic Air utilizes Alpinestars’ exclusive Dual Density Honeycomb technology for outstanding levels of impact protection. BIONIC AIR BACK PROTECTOR INSERT KEY FEATURES: • CE Certified Level 1 to the LATEST back protector standard (prEN1621?2:2010) allowing a slimmer, more ergonomic design. • Slips in to your jacket’s back protector pocket to give you high levels of protection on the ...Read more.

SANTA CRUZ, Calif. -- The Scotts Valley Police Department became the first law enforcement agency in California to accept delivery of a Zero DS electric motorcycle to assist in local patrols and traffic enforcement. The acquisition serves as a benchmark for evaluating the performance capabilities of the Zero DS in law enforcement situations, such as responding through traffic and on local bike trails. Due to its remarkably quiet all-electric drivetrain, the Zero DS is the perfect motorcycle for patrolling in urban areas where noise may be a factor. “We are excited to be the first police ...Read more.

Ducati is issuing a recall notice with the NHTSA for the 2010 Ducati Multistrada 1200 adventure-tourer motorcycle. Affecting 1,196 units, the MTS 1200?s recall stems from an ECU problem that could see the motorcycle stall while idling with the clutch disengaged (something we experienced when testing the Multistrada 1200 last year). To fix the problem, affected owners must take their bike to a Ducati dealership, where the ECU will be re-flashed with a modified firmware package. This is the second time the new Multistrada 1200 has been recalled by Ducati, the first time being for faulty ...Read more.

BMW worked with Serviceplan Munich to get the BMW logo inside the heads of potential motorbike fans with the BMW Flash Projection, an innovative form of subliminal advertising. During a Superbike cinema commercial the team flashed the BMW logo onto the eyes of the audience. At the end of the ad audience members who closed their eyes could see the BMW logo. The campaign won Gold for Media Usage and Bronze for Film at the 2010 Epica ...Read more.

After making an impressive appearance at the Milan International Motorcycle Show last month, the innovative new Ducati Diavel will now be available in a new color scheme, in response to feedback from motorcycle show visitors. Dubbed Diamond Black, the new colour scheme will replace the originally presented Pearl White variant. “Having grabbed global attention at the show, the Italian manufacturer collected instant feed-back from thousands of passionate motorcyclists viewing the bike for the first time and now respond immediately with an update to the Diavel colour options,” a company ...Read more.

BMW has issued a recall order with the NHTSA for certain F650GS models and K1200, k1300 models. Source: NHTSA Source: ...Read more.

A custom-designed motorcycle signed by President Barack Obama will be auctioned in Las Vegas to support military families. The United States Army Chopper bearing Obama's signature, along with autographs from Vice President Joe Biden and national security adviser James Jones, will be auctioned by Barrett-Jackson Auction Co. on September 23-25 to benefit the Fisher House Foundation. The foundation builds houses around the country and donates them to the government to provide free housing to military families who have someone being treated at a military or Veterans Affairs hospital. ...Read more.

Yamaha has announced the 2011 model line up for Yamaha motorcycles and scooters, as well as Star cruiser bikes. The new lineup includes three new models, as well as many returning favorites. Returning sport motorcycle models include the YZF-R1, YZF-R6, FZ1, FZ6R and FJR1300A in all new colors. Yamaha's new model for Supersport riding is the awesome new FZ8 (read more on the Yamaha FZ8 here), a naked with street fighter styling and the promise of performance to match. Yamaha's 2011 scooter line up includes the TMax, Vino Classic, Zuma 125, Zuma 50, and the cult-favorite C3. Returning ...Read more.